Voalá
Empowering women to thrive through beauty microfranchises

The tech franchise that transforms informal beauty salons into thriving businesses.

Launched

Location

2022

Guatemala

Business Model

Microfranchise with memberships and product marketplace

Tech products

E-learning. Marketplace on WhatsApp. Online credits (2026).

Co-Founder

Lorena Chacón

Serial entrepreneur with +25 years experience in the field of entrepreneurship, technology and cosmetology and health in Guatemala.

Co-Founder

Sandra Ortiz

20 years of experience in multichannel marketing and sales, with strong expertise in the beauty industry.

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